GEO audit for lawyers - Are you recommended by ChatGPT?
Litigants ask ChatGPT and Perplexity to recommend a lawyer. Is it your firm that appears, or that of your colleagues?
We test your visibility on ChatGPT, Perplexity, Gemini and Google AI Overview — automatically, without asking 50 questions by hand.
Analyse my practice for freeThe search for a lawyer is evolving rapidly: more and more litigants are querying ChatGPT or Perplexity before contacting a law firm. "Best employment lawyer in Lyon", "divorce lawyer Montpellier" - these queries generate direct AI recommendations. Artificial intelligence engines apply enhanced trust criteria for regulated professions (YMYL domain - Your Money Your Life), which means that E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is decisive for being quoted.
GEO-Auditor's GEO audit for lawyers assesses criteria specific to the legal profession: the presence of a full Schema.org Attorney or LegalService, E-E-A-T signals (bar admission, diplomas, publications, years of experience), the structure of your skills pages by area of law, the quality of your legal FAQ, NAP consistency between your site and professional directories, and online appointment booking. In 30 seconds, you know whether ChatGPT recommends your firm or that of a colleague.
Why GEO is crucial for your practice
AIs recommend your colleagues
When a client asks "best employment lawyer in [your town]", ChatGPT answers. If it's not your firm that appears, you're losing qualified clients.
E-E-A-T is crucial for the regulated professions
AIs apply enhanced trust criteria for YMYL (Your Money Your Life) domains. Without solid E-E-A-T signals (bar, diplomas, publications), your firm will be ignored.
Your expertise is not structured for AI
Generic skills pages without Schema.org, FAQs or expertise articles are invisible to AIs. They need structured content to assess your authority.
What GEO-Auditor analyses for your firm
8 audit criteria tailored to the legal profession, from Schema.org structuring and E-E-A-T signals to internal linking and directory presence.
Frequently asked questions - GEO Lawyer Audit
GEO (Generative Engine Optimization) is the optimization of your presence in AI response engines such as ChatGPT, Perplexity and Google AI Overview. For a law firm, this means structuring your expertise, areas of competence and E-E-A-T signals to be recommended by AIs.
Yes, ChatGPT recommends law firms when a user asks a question like "best business law lawyer in Lyon". AIs select firms with the best structured data, solid E-E-A-T and well-organised expertise content.
E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is the main AI criterion for regulated professions. A lawyer must demonstrate his or her bar qualifications, diplomas, publications and experience in order to be deemed trustworthy by generative AI.
Use a complete Schema.org Attorney/LegalService, create detailed skills pages by field, add a structured legal FAQ, publish expertise articles, and ensure NAP consistency (law firm, address, telephone) on all directories.
Yes, the basic GEO audit is 100% free, with no registration required. You get a /100 score with recommendations tailored to the legal profession. A free account gives you access to the full AI visibility analysis (Pillar 5 - AI Footprint).
Ready to boost your firm's AI visibility?
Get your GEO /100 score in 30 seconds, free of charge.